Banner
Exchanges
LinkBuddies
If you are looking for an excellent way to drive visitors to your
web site, then the perfect banner exchange program for you may
be LinkBuddies. Although the name may leave something to
be desired, the service definitely does not. A host of FREE
benefits will almost guarantee you generate more traffic for your
site. For starters, you receive 500 free impressions just
for joining. You also are able to target what sites you
would like your ad to appear on, and what type of sites you DON'T
want advertised on yours. They offer a high 4:3 ratio (for
every 4 ads you display, you receive 3 for your ad on other sites).
They even allow you to use standard 468x60 banners and will provide
banners for you if you do not already have one. Best of all, as
a LinkBuddies member, you can receive a referral credit of 10%
for each new member you refer.
Free-Banners
Free-Banners is another top-notch banner exchange program. They
also allow you to target where your banners are displayed and
limit which banners you host. There main advantage is that they
not only pay you a 10% referral fee on new members you refer (meaning
that if they generate 1000 banner displays in a week, you will
receive 100 free displays of your ad), but they also will pay
you cash. Not much to be sure ($0.10 per new member referred),
but they are one of the few programs that allow you to earn commissions
for referring members to this type of free service. Other benefits
include the opportunity to earn 5 credits each time someone clicks-through
to evaluate Free-Banners (whether or not they join) and the chance
to win a jackpot of 1,000,000 banner displays or runner-up prizes
of 50,000 free displays. Combined with LinkBuddies, these are
two programs that shouldn't be missed.
1for1.com
1for1.com offers a new banner exchange that promises a 1:1 impression
exchange ratio, plus the ability to earn $0.10-$0.15 per click
in advertising credits that you can then use to 'purchase' more
ads for your site. On a closer look at the details of their program,
they only give the 1:1 exchange ration on 5 days of each month,
that they select. The other 25 days you receive a normal 2:1 ratio.
Nevertheless, this makes for an excellent exchange compares to
some of the competition below.
Exchange-It
Like other banner exchanges, Exchange-It allows you to trade banners
ads impressions with other webmasters in the hopes of boosting
your own traffic. Their service includes many advanced features
such as being able to rotate 5 ads from one account, full online
reports, and targeting. They offer a 2 to 1 impression exchange
ratio.
LinkExchange
The original, now owned by Microsoft and part of BCentral, still
has a lot to offer. However, it is not as easy to sign up for,
and the BCentral site will try to push to purchase their TrafficBuilder
service. Instead, we recommend one of the services above.
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